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What will your product sell for in India, and what will you keep?

Enter a few numbers to estimate your India landed cost, a workable selling price, and what your brand nets per unit after duty, GST, marketplace fees and marketing. Indicative only, we confirm exact numbers per SKU.

Your inputs

Pick your category and channel. We auto-fill India duty, GST and commission benchmarks, so you only need your cost and target price.

The MRP is the consumer price and is inclusive of GST.

▸ Enter my own numbers

Benchmarks are indicative and vary by exact HS code, brand and negotiated rates. Import duty is applied behind the scenes; open the panel to see or override it.

Your per-unit economics
₹0
Selling price (MRP)
₹0
Landed cost / unit
₹0
Total cost / unit
₹0
Brand net / unit
0%
Net margin
Return on cost
Where every ₹ of MRP goes
Suggested MRP ₹0

Get the full India cost & margin model

Download our editable Excel value-chain model to work your exact landed cost, marketplace fees and brand margin, SKU by SKU. Our team will follow up with category-specific benchmarks for your brand.

Let's talk

Numbers look workable? Let's build the launch.

Share your SKUs and targets, and we will model both entry options with real, category-specific numbers.